New year. New plans. Same old brand?
Hard pass. Here is everything I can do for you in 2027, laid out like a menu, minus the overpriced bottled water.
Every January, thousands of South African businesses promise themselves that this is the year they finally sort out their website, their socials and that LinkedIn profile that still lists Windows XP as a skill. By March, most of those promises have gone the way of the gym membership. Let us not do that to you.
I am Shaun, The Something Guy. I have spent 15 years in corporate and agency life, including 11 years at SAB, and somewhere along the way I published more than 2,000 articles on this very site. I help people and brands sound like themselves online, only sharper. Below is the full 2027 menu. Pick one, pick a few, or tell me the problem and we will figure out the rest together.
The 2027 Menu
Seven services, no fillersPopular combos
Because one is never enoughThe Glow Up
A fresh website and socials that finally match it. For the business whose online presence still looks like it was set up in 2014.
The Loudspeaker
A plan, the content to carry it and a spot in front of The Something Guy audience. For launches, events and big moments.
The Fresh Start
The full CV package plus polished copy for your portfolio or personal site. For the person who is done waiting for 2027 to happen to them.
Every combo is quoted to fit your needs and budget. Mix and match freely; I will not judge your order.
Better together with Control Alt Consult
For website design, social media management and digital marketing, I work closely with Control Alt Consult, a Johannesburg digital agency that helps South African businesses reset, reinvent and reimagine how they work online. They also handle CRM and automation, so your business runs smoother behind the scenes. You get my eye for tone and storytelling, backed by a team built to deliver.
How it works
Simple, painless, surprisingly funSay hello
Email me what you need, even if it is a rough idea scribbled on a serviette.
We chat
We talk goals, audience and budget, and I come back with a clear plan and a quote.
We make it happen
I get to work, keep you in the loop and deliver something you are proud to put your name on.
Things you will not get from me in 2027
- The word “synergy” used without irony
- Posts that sound like a robot wrote them at 3am
- Fake reviews or bought followers
- A strategy deck nobody reads
- Ghosting after the invoice
- “Per my last email” energy
Let us make 2027 worth paying attention to.
Request a quote, pitch a partnership or just say hello. Get in early and we can hit the ground running in January, the busiest month of the year for good intentions.
Over to you: what is the one thing your brand, business or CV desperately needs to fix in 2027? Tell me in the comments below.
About the Author
